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WestJet Canada

WestJet to buy Sunwing

Business to be concluded

After 2 years of pandemic particularly difficult for airlines, we are witnessing a –necessary– consolidation of the aeronautical world.

We saw this south of the border with the announcement last month of the combination of Spirit and Frontier. Now, in Canada, it will be WestJet + Sunwing.

As a result, WestJet has reached a definitive agreement to acquire Sunwing. It is estimated that everything will be formalized in 2023, as the Canadian Competition Bureau must give its approval before anything can happen. No amount has been disclosed at this time.

WestJet ‘s head office will remain in Calgary and the future offices of the WestJet/Sunwing group will be in Toronto. But a Quebec head office will be in Laval.

Supplementary

Sunwing offers scheduled and charter flights mainly from Montreal and Toronto. The winter period is important for them because they are concentrated towards sunny destinations. They have 26 airplanes that are used much more in winter than in summer.

For its part, WestJet has 182 aircraft that serve 108 destinations throughout the year. The base airports are primarily in Calgary, Toronto and Vancouver.

Before the pandemic, Air Canada had tried to buy Air Transat. But it didn’t work. Could WestJet take advantage of this opportunity to buy Air Transat? This is an intention and a rumor that has been attributed to them for several years now.

Low-cost niche

This merger of two low-cost airlines is growing. WestJet and Sunwing will be able to offer more affordable fares across Canada.

Travel is resuming and growth is rapid. Many carriers are in this run, such as Swoop (another division of WestJet), Lynx Air‘s ultra-low cost carrier, Canada Jetlines, Flair Airlines and eventually JetBlue.

It will be interesting to see!

With WestJet Rewards

We are very curious to see how the Westjet Rewards program will work with the upcoming Sunwing acquisition.

Will we be able to use WestJet dollars for direct flights from Saguenay or Val-d’Or to Cuba in winter, with the future WestJet/Sunwing entity?

Stay tuned !

Come to discuss that topic in our Facebook Group!

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