With the new Aeroplan program, Air Canada has refined ways to use Aeroplan points, apart from flight rewards.

The Aeroplan eStore is not only a place to earn Aeroplan points (thanks to its affiliated partners). But it will also be the place where you can find:

• gift cards
• products

Gift cards will now be digital, and there will be a deeper product and service inventory.

You’ll be able to pay with points or cash (while earning points)!

Finally, there will be up to 5 times more results for non-air travel rewards:

• Hotels
• Car rentals
• Vacation packages (Air Canada Vacations)

You will be able to pay with Aeroplan points or cash (while earning Aeroplan points).

We will monitor the value of Aeroplan Points for these non-air rewards. But there is a chance that it will be a lot less attractive than flight rewards!

However, be aware that many Aeroplan members are already using their Aeroplan Miles to purchase gift cards or products. The improvements made there (digital gift cards, more in-depth inventory) is, therefore, a significant improvement. To be continued!

Now read our post about Aeroplan Family Sharing.