Marriott Bonvoy partners with Live Nation Canada

To the point Marriott Bonvoy on Tuesday announced a partnership with Live Nation Canada. As part of this agreement, members of the rewards program will have access to exclusive concerts.

Marriott Bonvoy is now the official hotel partner of Live Nation Canada, which organizes dozens of musical events across the country.

Marriott Bonvoy members will have the opportunity to enjoy unique experiences via the Marriott Bonvoy Moments site. Benefits include concerts with backstage access, VIP events and exclusive meetings with artists.

“Over 70% of concertgoers who travel to attend a live event choose to stay in a hotel,” said Beatriz Fuentes, Regional Marketing Director, Canada, Marriott International. This natural affiliation of travel and music is at the heart of our new collaboration.”

Marriott Bonvoy members can use their points when staying at nearly 8,600 establishments worldwide, including over 275 in Canada. Among other things, points can be used to obtain free nights and room upgrades with status.

To become a member of the loyalty program, simply visit the Marriott website to register.