RBC Avion Rewards announces partnership with METRO Inc.’s moi program.

To the point One year after the official launch of the moi program in Quebec and New Brunswick, Royal Bank of Canada announces an upcoming partnership between Avion Rewards and METRO Inc.'s moi program.

The expansion of the moi rewards program continues, a few weeks after the announcement that Metro grocery stores in Ontario would soon be joining the program. Consumers will soon be able to combine the Avion Rewards program with the moi program for even greater savings.

“We are very proud to expand our loyalty partnership with METRO Inc., one of Canada’s leading and most prominent Canadian food retailers,” said Niranjan Vivekanandan, senior vice president & head, Loyalty & Merchant Solutions, RBC. “Combining the Moi Rewards program with Avion Rewards’ broad suite of benefits across key consumer spend categories will now bring grocery value and savings to consumers and families at a time when they need it the most.”

For the time being, details of this partnership, such as launch date, how it will work or points accumulation and redemption, remain unknown. In the press release, RBC recalls that the partnership began last year in Quebec and New Brunswick with the arrival of the moi RBC Visa Credit Card. So we can only take a guess on what the next steps will be.

Will it be possible to convert Avion points into Moi points? Or easily redeem Avion points for discounts at stores in the METRO Inc. network where you can earn Moi points, i.e. :

  • Metro and Super C grocery stores in Quebec and New Brunswick
  • Première Moisson
  • Brunet and Jean Coutu pharmacies
  • Metro and Food Basic grocery stores in Ontario (coming soon)

We also wonder if there will be any special offers sent via RBC Avion Rewards online.

We can only speculate at this stage, but rest assured that this article will be updated as soon as we know more about this partnership.

Compared to other programs such as AIR MILES, which now offers 2x miles at Costcoor Scene+ which offers rewards in every aspect of daily life, from grocery shopping to travel, it’s not surprising to see such a partnership appear between RBC Avion Rewards and the Moi program.

Until the details are revealed, check out our guides to saving money at the grocery store:

And for those who love the moi program, here are our best tips to earn more points and save:

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Travelling is a way of life for Marie-Ève, who spends almost six months a year abroad. She's always looking for waves to surf, great coffee and the best strategies to travel longer. You'll probably find her in a coworking space with other digital nomads, or by the sea watching the sunsets.

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