The first edition of Amazon Prime Day 2025 is here! If you are a Prime member, you can take advantage of Prime Days with great deals on a wide range of products.
Here’s what Amazon Prime has to offer and the best deals to grab during these flash sales. Read to the end for tips on how to maximize your rewards.
The first Amazon Prime Day of 2025 will be held from July 8 to 11, 2025. Prime members can, however, take advantage of early Prime Day deals in the days and week leading up to the event.
If the trend continues from last year, we can expect another edition in October 2025, in addition to the Big Spring Sale that took place earlier this year.
Are you a member, or have you just become one thanks to the 30-day trial? Visit the Amazon app and check out flash sales, exclusive offers, discounts on essentials, back-to-school products and more.
Before the event, take a look at the offers, add the products to your wish lists and activate your notifications so you can add them to your basket at the right time and validate them quickly. Products are available in limited quantities, so it’s best to be organized if you want to make a successful purchase.
You will find discounts on:
This year, Amazon is running promotions on many products. When searching, choose the category you’re interested in and sort the products by discount, from highest to lowest. For example, Let’s look at electronic devices and travel products.
The sales event known as Prime Day is your opportunity to find products at reduced prices! Discover early Prime Day deals on Amazon devices here.
In addition to Made by Amazon products, it’s no surprise that electronic devices and accessories will be in the spotlight during these Amazon Prime Days. Many offers are already underway:
To mark the occasion, and for a limited time only, Amazon is offering unlimited access to Amazon Music Unlimited with a 4-month free trial for Prime members (or 3 months for non-Prime members), instead of the usual 30 days with an annual Prime subscription. There are several types of subscription:
Offer valid on individual packages only. At the end of the promotional trial, your monthly subscription will automatically change to 9.99 CAD/month + tax for Amazon Prime members or 10.99 CAD/month without any other subscription.
Are you looking to equip yourself for your next trip, or to buy a gift for the traveller in your life? See our guides:
Many accessories recommended by Milesopedia team members are likely to be offered at reduced prices!
Amazon Prime Day is a generally bi-annual event organized at the beginning of summer in July and October over 48 hours, by online retailer Amazon. Promotional sales exclusively reserved for members of the Amazon Prime program are offered over a short period of time. This makes it possible to benefit from substantial discounts on a wide range of products.
In addition to discounts on products, Amazon.ca also offers special deals on its services, such as Prime Video, Prime Music and Prime Reading. It’s a opportunity to try out these services!
The last Amazon Prime days took place on October 8 and 9, 2024.
Started in 2015, Prime Day has become one of the biggest online sales events, comparable to Black Friday or Cyber Monday. Amazon tries to offer the best products at the lowest price, with products from all the major brands available online to satisfy its members.
Amazon Prime costs CAD 9.99 per month or CAD 99 per year (CAD 8.25 per month). A 30-day free trial is available to residents of Quebec through this link. If you have already subscribed to Prime in the past, a different offer may be displayed for you.
Students who are Quebec residents benefit from a reduce rate with a half-price subscription at 4.99 CAD/month, and and can enjoy a 6-month free trial of Prime.
You need to be a member of this service to benefit from Prime Day offers. Prime Video members must take out a subscription to benefit from this service.
Amazon Prime is a premium subscription to free priority delivery on millions of items, with no minimum purchase required. The service has expanded in recent years and now offers a range of services, depending on the package chosen:
Subscriptions are either monthly or annual, and delivery is usually within two days.
If you haven’t been a member in the last 12 months, you’ll get a free one-month trial. To do this, go to Amazon Prime and select Start your subscription, then follow the site’s instructions. You can cancel at any time.
See our complete guide to Amazon Prime for everything you need to know about the subscription.
Members receive invitation-only offers with a selection of products before the big day.
Amazon is a partner of two financial institutions: American Express and TD. You can redeem American Express Membership Rewards points (1,000 Membership Rewards points = $7) or TD Rewards points (1,000 points = $3.33) on Amazon.ca.
Link your American Express or TD Rewards card to your Amazon.ca Shop with Points program. At checkout, select your American Express or TD credit card as your payment method and choose the number of points to apply to your order.
However, it’s worth noting that it’s more advantageous to use your points on your Amazon purchase once it’s been charged to your American Express credit card. In fact, as with any purchase, you can use your points as a Statement credit at the rate of 1,000 Membership Rewards points = $10. Like my purchase at IGA:
Finally, visit the Aeroplan portal: you can earn up to 13.25 points per dollar on Amazon products when you shop online through the Aeroplan eStore.
Meaning on Prime Days you can earn:
Plus, you have the chance to win one million Aeroplan points! Please note that registration is required to enter the contest. We provide all the details in our article.
If you don’t have a specific purchase to make on Prime Day, the Amazon gift card is another option for pampering yourself later. The advantage is that there are no fees or expiry dates to use them. They can be used to purchase eligible products and services on amazon.ca or other Amazon sites in different countries, and you can save up to 7,000 points off the regular points price by shopping through the Aeroplan eStore.
It may also be worthwhile buying your Amazon gift cards at grocery stores(IGA, Sobeys, Métro, Super C) with one of these two cards: the American Express Cobalt® Card and the Scotiabank Gold American Express Card. You’ll earn 5 points per dollar on your Amazon gift card purchase, the equivalent of 5%. And if you use your Scotiabank Gold American Express Card at IGA/Sobeys grocery stores, you’ll even earn 6 points per dollar!
Use online shopping portals like Rakuten to collect points and cashback. If you are not yet registered with Rakuten, get a $30 credit via our referral link below:
Get $30 via our Rakuten sponsorship
Finally, if you collect AIR MILES miles, the Airmileshops.ca portal offers up to 20x miles for your Amazon purchases. Make a note of the eligible categories, as only those displayed will earn you precious miles.
Amazon’s Prime Day deals are a great way to save money on everyday products like travel essentials. Good organization will allow you to make the most of it before Black Friday arrives!
Save this article as it will be updated with sales at the beginning of the event!
Amazon Prime Day 2025 will take place from July 8 to 11, 2025, following the tradition of previous years. Amazon Prime members will be able to take advantage of early offers in the days and week before Prime Day begins.
Yes, an active Amazon Prime membership is required to access exclusive Prime Day offers in Canada. Fortunately, Amazon often offers a 30-day free trial before the event. You can sign up just before Prime Day and cancel afterwards if you don’t want to keep the subscription.
The biggest discounts are usually concentrated on electronics (Fire tablets, Echo, TV), household appliances, beauty products and homeware. Amazon products (Kindle, Alexa, Fire TV) often show the biggest discounts, sometimes up to 50% off.
Before starting your Amazon shopping cart, go through an online shopping portal such as Aeroplan’s eStore, Airmilesshops.ca, or Rakuten Scene+ to earn extra points on every dollar you spend.
Savings are here (if you don’t see the sign-up form, please click here):