Up to 10X Aeroplan points on October 6 and 7, 2026
The Amazon promotion at the Aeroplan eStore is back for Amazon's October Prime Big Deal Days. On October 6 and 7, 2026, Aeroplan members can earn up to 10 Aeroplan points per dollar on eligible purchases at Amazon.ca, as long as they go through the Aeroplan eStore before buying. The offer ends October 7, 2026, at 11:59 p.m. Pacific Time and does not apply to past purchases. The list of 10X categories is shorter than in June.
Separately, promo code ENSEMBLE15 takes 15% off the points price of Amazon and Costco gift cards and all eStore merchandise until October 18, 2026. Redeeming points for gift cards is still well below the value of a business-class flight. The June event, held June 23 to 26, 2026, came with the “Dream Destinations, Delivered” contest (ten winners of 1,000,000 Aeroplan points each, draw on July 2, 2026): that contest is over.
Not sure what to buy? Our roundup of the best Amazon deals for Prime Big Deal Days groups the discounts by profile (travellers, families, tech lovers) along with the other portals you can stack tonight, including Blue Rewards Shops.
Stack up to 13.25 points per dollar
The base 10X is only the starting point. By combining Elite Status and an Aeroplan credit card, you can go much higher.
| Earning source | Points per dollar |
|---|---|
| Aeroplan eStore promotion | Up to 10X |
| Aeroplan Elite Status | + 2X |
| TD Aeroplan co-branded card (base rate) | Up to + 1.25X |
| Maximum total | Up to 13.25X |
Elite status adds 2 bonus points per dollar: the multiplier then goes to 12X. Paying with a TD Aeroplan co-branded card like the TD® Aeroplan® Visa Infinite Privilege* Credit Card adds up to 1.25 more points per dollar. Maximized, you can earn up to 13.25 points per dollar spent.
My real math on $500
To give you a real benchmark, here is what $500 in eligible purchases earns, depending on your profile. I use a conservative value of 1.5¢ per Aeroplan point, knowing I aim for 2¢ and more when I redeem them in business class.
| Profile | Rate | Points on $500 | Value (1.5¢/pt) |
|---|---|---|---|
| 10X only | 10X | 5,000 pts | $75 |
| Elite status + TD card | 13.25X | 6,625 pts | $99 |
At 13.25X, those 6,625 points are worth nearly $100 on a $500 purchase, about 20% back. Redeemed at 2¢ for a business-class flight, you climb toward $130, so more than 26% back. My tip: at the next Amazon promotion, group your eligible purchases during its few days to take advantage of the multiplier instead of spreading them across the year.
Eligible Amazon categories
Bonus points are awarded only on eligible categories, and this list changes from one event to the next. In October 2026, it is shorter than in June: jewellery, luggage and watches are back to 1 point per dollar. The categories earning 10X are:
- Clothing and accessories, and Amazon Fashion private brands;
- Shoes, handbags, wallets and sunglasses;
- Echo devices, and Echo and Alexa accessories;
- Fire TV devices and Fire tablets, with their accessories;
- Kindle e-readers and their accessories;
- eero devices and Amazon Cloud Cam.
Most other categories earn 1 point per dollar. Some earn no points at all: automotive and tires, Blu-ray, CDs, DVDs and vinyl, digital books, music and videos, collectibles, computers, tablets and components, electronic components and home audio, grocery and gourmet food, home entertainment, Kindle eBooks and Kindle Unlimited, toys and games, video games, all gift cards, and Coach products. Taxes and shipping fees do not earn points. Before buying, check the category shown directly in the Aeroplan eStore, and take a screenshot in case you need to claim missing points later.
How to earn your points
You must access the eStore before making your purchases at Amazon. Here is how:
- Log in to the Aeroplan eStore with your Aeroplan account;
- Go to the Amazon page;
- Click the “Shop & Collect” button, which redirects you to Amazon.ca;
- Pay with your TD Aeroplan co-branded card to stack the base rate.
Missing points: how to claim them
Points from an eStore purchase are not credited right away. As of September 2026, Air Canada says it can take up to 2 months for points from a partner transaction to be credited to your Aeroplan account.
If the points are still missing after that, Air Canada's official missing transactions page points eStore purchases to a separate form: the Aeroplan eStore missing points form. Keep your Amazon order confirmation and, for a purchase made during a promotion, the screenshot of the category and rate shown in the eStore. It is your best proof if the multiplier applied does not match the one advertised.
The best Aeroplan credit cards
Looking for an Aeroplan credit card to earn even more points faster? Here are the best offers currently available, including the ones to prioritize for stacking with the eStore.
Aeroplan eStore – Frequently asked questions
What are the dates of the Aeroplan eStore x Amazon promotion?
The October promotion runs October 6 and 7, 2026, and ends October 7 at 11:59 p.m. Pacific Time. It does not apply to past purchases. The previous event ran from June 23 to 26, 2026.
How many points does the eStore's Amazon promotion earn?
Up to 10 Aeroplan points per dollar on eligible categories, and 1 point per dollar on most others. With Elite Status (+2X), the eStore shows up to 12X, and a TD Aeroplan co-branded card adds up to 1.25 points per dollar, for a maximum of 13.25 points per dollar.
Is the 10 million points contest over?
Yes. You had to make an eligible purchase at Amazon.ca via the Aeroplan eStore between June 23 and 26, 2026, to be entered into the “Dream Destinations, Delivered” contest. Ten members were to each win 1,000,000 points, with the draw scheduled for July 2, 2026.
Is an Amazon Prime membership required?
For the June 2026 event, you had to be both an Aeroplan member and an Amazon Prime member at the time of purchase, and a Canadian resident. For the October event, the eStore's Amazon page does not list that condition: check the terms shown once you are signed in to your Aeroplan account.
Which Amazon categories earn 10X?
The October 10X list is limited to clothing and accessories, shoes, handbags, wallets and sunglasses, Amazon Fashion private brands, and Amazon devices (Echo, Fire TV, Fire tablets, Kindle e-readers, eero, Cloud Cam) and their accessories. Jewellery, luggage and watches, which earned 10X in June, are back to 1 point per dollar. Computers, digital books, video games, toys, groceries, gift cards and Coach products are excluded. Always check the category in the eStore before buying.
What is this promotion really worth?
On $500 of eligible purchases at 13.25X, you earn 6,625 points, nearly $100 at 1.5¢ per point, and up to $130 redeemed in business class. That works out to between 20% and 26% back.
What should I do if points are missing after an Amazon purchase?
Wait first: Air Canada says it can take up to 2 months for points from a partner transaction to be credited to your account. After that, fill out the Aeroplan eStore missing points form, which Air Canada links from its official missing transactions page. Keep your order confirmation handy and, if you have it, the screenshot of the category and rate shown at the time of purchase.
To go further, check our comparison of the best credit cards and subscribe to our newsletter so you never miss an Aeroplan promotion.







