PC Optimum is a popular Canadian rewards program that lets you earn points when you shop at Loblaws-banner grocery stores, Shoppers Drug Mart/Pharmaprix, gas stations likes Esso and Mobil, and more.

You can also earn PC Optimum points on all your day-to-day spending by using one of PC Financial’s 4 available credit cards, making it easy to build up your account balance.

That said, once you’ve earned a bunch of PC Optimum points, you may look at your accumulated stash and wonder: What’s the dollar value of my PC Optimum points?

To answer this question, let’s go over the different redemption options and their individual PC Optimum points value.

PC Optimum Points Value

PC Optimum points can be earned and redeemed at over 4,500 locations across Canada, giving every type of shopper an opportunity to take advantage of this valuable program.

Now, to see what your hard-earned points are worth, let’s dig in to the redemption value that you can get for your PC Optimum points at each of the participating merchants around the country.

At Shoppers Drug Mart/Pharmaprix

The PC Optimum program actually began its life as a merger between the Loblaws Companies Ltd. PC Plus program and Shoppers Optimum program, so it’s no surprise that these two companies represent the most popular and most valuable redemption options.

At Shoppers Drug Mart and Pharmaprix, you can redeem 10,000 PC Optimum points for $10 off your purchases, giving you a value of 0.1 cents per point.

Additionally, these stores often have redemption promotions that offer increased value. For example, during a recent bonus redemption event, you could redeem 70,000 PC Optimum points for $80 off your purchase. That’s $10 in bonus value!

At eligible grocery stores

For anyone looking to save on their grocery bill, PC Optimum points can be a great help.

Similarly to the redemptions available at Shoppers Drug Mart and Pharmaprix, you can redeem 10,000 PC Optimum points for $10 off at participating grocery stores like Loblaws, No Frills, Maxi, Provigo, and many more. You can also save when you order groceries for pick-up or delivery using PC Express.

Additionally, you can maximize your PC Optimum points value by timing your redemption with one of the bonus redemption events that typically happen a few times a year.

At gas stations

Another great way to save money on daily expenses is to use your PC Optimum points for valuable savings at the gas pump.

With this option, you can redeem 4,000 PC Optimum points for a 10-cent savings on up to 40L of gas. Plus, at participating locations, you can also redeem 10,000 points for any car wash — showcasing a particularly good way to maximize your PC Optimum points value since many car washes cost more than the usual $10 you’d get for this amount of points.

At Joe Fresh

If you’re looking to freshen up your closet, you can also enjoy your PC Optimum points value at Joe Fresh, exchanging 10,000 points for $10 off clothing, accessories, and more.

For statement credits

One final way you can cash in on your PC Optimum points value is by redeeming 10,000 points for a $7 statement credit on your eligible PC Financial credit card.

This option is available to anyone who has one of the following PC Financial credit cards:

Our credit card selection
Credit card	Annual fee	Welcome offer
PC^® Mastercard^® Apply NowCompare	Annual fee$0	Welcome offerAfter $100 in 2 months 50,000 points After $100 in 2 months	Apply NowCompare
PC^® World Mastercard^® Apply NowCompare	Annual fee$0	Welcome offerAfter $100 in 2 months 50,000 points After $100 in 2 months	Apply NowCompare
PC^® World Elite^® Mastercard^® Apply NowCompare	Annual fee$0	Welcome offerAfter $100 in 2 months 50,000 points After $100 in 2 months	Apply NowCompare
PC Insiders^™ World Elite Mastercard^® Apply NowCompare	Annual feeFirst Year Annual Fee Rebate$120 $0First Year Annual Fee Rebate	Welcome offer$120 annual fee rebated First Year Annual Fee Rebate $120 annual fee rebated	Apply NowCompare

Bottom Line

The PC Optimum program offers members good value when they redeem their PC Optimum points, which are easy to earn thanks to co-branded PC Financial credit cards, promotional events, partnered merchants, personalized offers, and an abundance of participating locations.

Plus signing up for the program is incredibly easy and free! Just head to the PC Optimum website, click « Register, » and fill in the necessary information. Also, if you’ve got a DoorDash account, this is a great time to link to PC Optimum so you can earn when you order delivery.

Once you’re all set, check out some of our additional articles on how the PC Optimum program works and our best tips for earning and redeeming. You can also read our head-to-head comparison to see how the PC Optimum program stacks up against Scene+, giving you insight in to another powerful rewards program.

FAQs

Which credit card maximizes your everyday savings?

For recurring spending (groceries, online purchases, restaurants), a cash back credit card makes a real difference. Use our credit card comparator to filter through 200+ Canadian offers, or browse the best credit cards in Canada, updated monthly by the Milesopedia team. To maximize your PC Optimum points, consider the PC World Elite Mastercard, which earns 30 points per dollar at Loblaw banner grocery stores, including Provigo and Maxi, and 45 points per dollar at Shoppers Drug Mart and Pharmaprix.

Compare

PC^® World Elite^® Mastercard^®

PC Financial PC Optimum

Annual fee: $0
Our valuationMilesopedia first-year estimate First-year valueWelcome bonus$50Total$50Rewards on your spending are not included. The calculator that adds them from your own profile is on the card's page.: $50
Welcome offerAfter $100 in 2 months: 50,000 points

The PC World Elite Mastercard currently offers a 50,000 PC Optimum points welcome bonus after spending $100 at participating stores within 60 days of approval, with no annual fee. With this Card:

4.5% back in points at Shoppers Drug Mart^® and Pharmaprix^®5
Get 3% back in points at Loblaw banner grocery stores including Loblaws^®, No Frills^®, Real Canadian Superstore^®, Maxi^® and at Joe Fresh.
At least 3¢ per litre back in points on fuel at Esso and Mobil
1% back in points per dollar spent everywhere else

This means you get between 1% and 4.5% back on your purchases made at PC Optimum stores. You can then use your points for discounts at checkout or convert them into $7 credit per 10,000 points directly on your card balance.

Additionally, this card includes travel medical insurance, rental car collision insurance, a concierge service, and 90-day purchase assurance—rare benefits for a no-annual-fee card.

Legal

All rates and fees for the PC^® Mastercard^®.

Offer valid for new President’s Choice Financial^® Mastercard^® cardholders who apply by December 31, 2026. Earn a one-time bonus of 20,000 PC Optimum^™ points when you spend $50 CDN or more in total qualifying purchases at participating Loblaw banner grocery stores, The Mobile Shop^™ stores, Joe Fresh^® stores, Shoppers Drug Mart^® stores, Pharmaprix^® stores, Esso^™ or Mobil^™ stations in Canada within 60 days of account approval. Visit pcoptimum.ca for participating stores. Qualifying purchases must be made with your new PC Financial^® Mastercard^®. Date of account approval is the date of the PC Financial^® email confirming that your PC Financial^® Mastercard^® is approved.

Qualifying purchases excludes refunds, cash advances, balance transfers, interest charges, fees, credit or debit adjustments. Any refunds or merchant credits received during the offer period will reduce your total purchase amount for the purposes of this offer. Cannot be used with any other promotions or offers. Offer has no cash value. Your President’s Choice Financial^® Mastercard^® account must be open and in good standing at the time points are awarded. Offer applies to new accounts only. This introductory offer is limited to one per new PC Financial^® Mastercard^® account and may be terminated or changed at any time without notice. Allow 4-6 weeks from qualifying purchase(s) for bonus PC Optimum^ᵀᴹ points to be awarded.

¹ If you are approved for the Basic Rate PC Financial^® Mastercard^®, your rates will be as follows. Purchase interest rate: 26.99%, Cash Advance interest rate: 27.97%. The Basic Rate is not available in Quebec. For more information, please refer to the Application Disclosure Summary.

² Earn a minimum of 10 PC Optimum^TM points per dollar on all of your purchases charged to the credit card. Any bonus PC Optimum^TM points offers available to all PC Financial^® Mastercard^® customers are calculated based on the regular earnings rate of 10 PC Optimum^TM points per dollar spent. This offer may be terminated or changed at any time.

³ Our grocery stores means affiliated Loblaw banner grocery stores. Visit pcoptimum.ca for details on participating stores where the PC Optimum^TM program is offered. Minimum redemption is 10,000 PC Optimum^TM points (worth $10 in free rewards) and in increments of 10,000 PC Optimum^TM points thereafter, at participating stores. You can redeem the PC Optimum^TM points you earn for eligible purchases, or for any other purposes of which we may advise you from time to time. Some redemption restrictions apply. Visit pcoptimum.ca for details and full store list.

⁴ Points amount shown includes the 10 points per dollar for all purchases with the PC Financial^® Mastercard^®. In addition, earn at least 10 PC Optimum^TM points per purchased litre of gasoline or diesel fuel at Esso^TM and Mobil^TM stations in Canada when you pay with your PC Financial^® Mastercard^®. You will also earn at least 10 PC Optimum^TM points per litre available to all PC Optimum^TM loyalty members at Esso^TM and Mobil^TM stations in Canada. Earn an additional 10 points per litre of premium gasoline (Octane 89, 91, 93) at Esso^TM and select Mobil^TM Stations. You could earn even more points at Mobil^™ stations located adjacent to a Loblaw banner grocery store. Exact earn rate is available at the station. Should fuel prices fall below $1/L, causing total points per litre awarded to fall below 30 points per litre, points will be topped up to ensure a minimum of 30 points per litre are awarded in all transactions paid with a PC Financial^® Mastercard^® at Esso^TM and Mobil^TM locations. For full details including how points are awarded to your PC OptimumTM account and rounding rules, visit pcfinancial.ca/en/legal-stuff/pc-optimum-mastercard/.

⁵ All PC Optimum^TM members earn 15 points per dollar on eligible purchases at Shoppers Drug Mart^® and Pharmaprix^® stores. When you use your PC Financial^® Mastercard^® you will earn additional points per dollar: 10 points per dollar for PC Financial^® Mastercard^® cardholders; 20 points per dollar for PC Financial^® World Mastercard^® cardholders; 30 points per dollar for PC Financial^® World Elite^® Mastercard^® cardholders; and 35 points per dollar for PC Insiders^TM World Elite^® Mastercard^® cardholders.

⁶ Purchase Assurance and Extended Warranty are underwritten by American Bankers Insurance Company of Florida. Details of coverage, including definitions, benefits, limitations, and exclusions, are outlined in the Certificate of Insurance delivered with your card or included with the Welcome Documents delivered to your online Notification Centre at pcfinancial.ca.

⁷ Cash advances are accessible only up to your available cash limit and your current cash advance interest rate applies from the date of the transaction.

⁸ Earn 40 PC Optimum^TM points per dollar on qualifying purchases made with a PC Insiders^TM World Elite^® Mastercard^® credit card at participating Loblaw banner stores. For these purchases you will earn the regular 10 PC Optimum^TM points per dollar plus an extra 30 PC Optimum^TM points per dollar charged on your card(s) for a total of 40 PC Optimum^TM points per dollar. Any bonus PC OptimumTM points offers available to all PC Financial^® Mastercard^® customers are calculated based on the regular earnings rate of 10 PC Optimum^TM points per dollar spent.

¹⁰ Concierge Services are provided by Assurant Services Canada Inc. (ASCI). Details of service, including definitions, benefits, limitations, and exclusions, are outlined in the Terms and Conditions delivered with your card or included with the Welcome Documents delivered to your online Notification Centre at pcfinancial.ca.

^®/TM Trademarks of Loblaws Inc., used under license.

Mastercard^® is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated. President’s Choice Bank is a licensee of the marks.

Shoppers Drug Mart^®, Pharmaprix^® and logos are trademarks of 911979 Alberta Ltd., used under license.

^®/TM Esso is a trademark of Imperial Oil Limited. Imperial Oil, licensee. Mobil is a trademark of Exxon Mobil Corporation or one of its subsidiaries. Imperial Oil, licensee.

President’s Choice Financial^® Mastercard^® is provided by President’s Choice Bank.

The PC Optimum^TM loyalty program is provided by President’s Choice Services Inc.

Annual fee

Primary card$0

Additional card$0

Annual income required

Individual$80,000

Household$150,000

Conversion fees

2.5%

Earning rate

45xPharmacy
30xGroceries
10xAll spending

Value

1st Year Value$569

2nd Year Value$336

Travel insurance

Travel medical (under 55)Included

Travel medical (55-64)Included

Purchase protection

Purchase ProtectionIncluded

Extended Warranty+1 years

Auto Rental CollisionUp to $65,000 / 31 days

What is the dollar value of PC Optimum points?

In general, PC Optimum points are worth 0.1 cents each when redeemed for free groceries, beauty products, clothing, and more at a rate of 10,000 points = $10.

However, you can get more dollar value for your PC Optimum points by redeeming them at an eligible merchant during a special redemption event.

How do I redeem PC Optimum points?

You can redeem your PC Optimum points when you pay for your purchases at a participating merchant location. As long as you have at least 10,000 points (or 4,000 points to save on gas), you can simply tell the cashier that you’d like to redeem your points or select the « redeem points » option during self-checkout.

Do PC Optimum points expire?

No, PC Optimum points don’t expire; however, if there is no activity on your account for over 24 months, the program can close the account. To keep your account active, make sure to earn or redeem PC Optimum points at least once every 24 months.

How do I add my PC Optimum card to my Apple wallet?

Adding your PC Optimum card to your Apple wallet is easy! Simply open the PC Optimum app, tap on « Card » (located at the bottom of the screen), select « Add to Apple Wallet, » and follow the prompts to confirm.