Virtuoso Agencies: How Do They Work and What Are Their Advantages?

To the point Upgrades, breakfasts for two, free nights... Discover Virtuoso, the network of luxury travel agencies that offers its customers a wealth privileges.

Virtuoso, the undisputed leader in luxury travel agencies, is establishing itself as a major influence in the upscale hotel sector. Faced with an increasingly demanding clientele, the network is redoubling its efforts to design tailor-made trips. Affirming its singular vision of travel, it ensures that each experience should be conceived as a personalized work of art. But what does it actually propose? The editorial team takes a closer look.

Who is Virtuoso

Specializing in luxury travel, Virtuoso is a global network that caters to customers with tastes as varied as the profiles of its affiliated travel agencies. It brings together nearly a hundred establishments specializing in the creation of unique experiences that are impossible to find online.

“Virtuoso doesn’t see luxury as a uniform notion but rather as a subtle combination of highly skilled staff and exceptional amenities. It transcends mere standards to become a singular experience, consistently exceeding the expectations of the most discerning travellers.”

The main advantage of Virtuoso member agencies lies in the benefits they offer their customers. Free nights, complimentary breakfast, early check-in and late check-out… Thanks to extensive collaborations with some of the finest hotels worldwide, Virtuoso agencies are able to grant privileges of up to 400 euros per stay.

Baumanière Les Baux-de-Provence, un hôtel membre de Virtuoso

The Virtuoso Hotels and Resorts program, which includes thousands of hotels, cruise lines, and railways, is curated by invitation only. It selects its partners carefully and imposes rigorous criteria. The assessment includes product quality, service standards, market demand, and coherence with other establishments in the portfolio. The assessment is not only based on these objective criteria but also on the sound recommendations of Virtuoso’s affiliated consultants and its hotel committee, made up of owners and agency managers.

Each hotel selected must be able to offer an exceptional experience, meeting the needs of the market while simultaneously irresistibly attracting the attention of customers in search of an unforgettable stay.

Virtuoso Agencies

Today, Virtuoso boasts 92 travel agencies worldwide. In addition to the USA, the majority of our partner agencies are located in the UK, Italy and France. Although still little-known in France, Virtuoso welcomed its first French agency partners as it began its European expansion, in October 2015.

Before welcoming a new member, Virtuoso carries out a thorough audit, surveying hoteliers to assess the candidate’s reputation. Once admitted, the travel agency gains exclusive access to a portfolio of 1,700 service providers, including hotels, cruise lines, airlines, and tour operators.

Here is the list of countries where Virtuoso member agencies are present:

  • Israel (1)
  • Italy (11)
  • Latvia (1)
  • Lithuania (1)
  • Monaco (2)
  • Netherlands (2)
  • Portugal (2)
  • Saudi Arabia (1)
  • Spain (7)
  • Sweden (2)
  • Switzerland (5)
  • Turkey (2)
  • Ukraine (1)
  • United Arab Emirates (3)
  • France (9)
  • United Kingdom (31)

Virtuoso Benefits

Because of its stature, Virtuoso is able to offer a vast array of additional benefits to customers who book through its agencies. You don’t even need to be a member of any hotel loyalty program; all you need to do is make a reservation.

Although Virtuoso agencies offer many benefits, they are not available on every stay. That’s why it’s essential to ask your agency about the benefits offered before booking a stay.

Among the benefits offered by Virtuoso agencies are :

  • Preferential rates, often in the form of a free third or fourth night
  • Upgrades upon arrival
  • Daily breakfast for two
  • Early check-in and late check-out, sometimes as late as 4 p.m.
  • A distinguished greeting accompanied by a welcome gift

In addition to granting these so-called more classic perks, Virtuoso member hotels sometimes grant even greater benefits, such as spa or restaurant credits. As each hotel is free to set its own rules, so it’s a good idea to take a look at the offers of the establishments you’re interested in.

Conrad Chia Laguna Sardinia, un hôtel membre de Virtuoso

Here are the editors’ favourite hotels, which offer particularly enticing benefits:

  • Abadia Retuerta LeDomaine, Spain: 100 USD credit for spa services, plus a complimentary sommelier wellness experience when booking a ritual massage treatment.
  • 7Pines Resort Ibiza, Spain: USD 100 credit, plus Chef’s Tapas & Cava experience.
  • Baumanière Les Baux-de-Provence, France: Free lunch for two at La Cabro d’O restaurant.
  • Château de Berne, France: One-hour wine tour, including a visit to the vineyard and a vertical tasting of three estate wines.
  • Conrad Chia Laguna Sardinia, Italy: USD 100 credit, plus a BioAquam circuit for two at the Conrad spa.

Virtuoso Members


Over 1,600 hotels worldwide are members of the Virtuoso agency. And much to our delight, most of them are located in Europe. However, despite a high concentration in Europe there are hotels scattered all over the world. From the USA to Japan, Australia, the Maldives and Panama, Virtuoso member hotels can be found on every continent.

Le Château de Berne, un hôtel membre de Virtuoso

All hotels are generally between 4 and 5 stars and belong to renowned hotel chains, such as :

  • Accor
  • Airelles
  • Aman
  • Anantara Hotels & Resorts
  • andBeyond
  • Auberge Resorts Collection
  • Baglioni Hotels Collection
  • Baillie Lodges
  • Banyan Tree Hotels & Resorts
  • Barrière Hotel Group
  • Belmond
  • Bulgari Hotels & Resorts
  • Canaves Collection
  • Canyon Ranch Resorts
  • Capella Hotel Group
  • Cheval Blanc
  • Cipriani
  • COMO Hotels and Resorts
  • Corinthia Hotels
  • EDITION Hotels
  • EOS Hospitality
  • Explora
  • Fasano Hotels
  • Four Seasons Hotels and Resorts
  • Hilton Luxury Brands
  • Hyatt
  • IHG Hotels & Resorts
  • Jumeirah Hotels
  • Kempinski Hotels
  • Langham Hotels & Resorts
  • Loews Hotels & Co
  • Lungarno Collection
  • Mandarin Oriental
  • Marriott
  • Maybourne
  • Melia Hotels
  • MGM Resorts
  • Michel Reybier Hospitality
  • Minor Hotels
  • Montagne International
  • Nayara Resorts
  • Noble House Hotels & Resorts
  • Nobu Hotels
  • Oetker Collection
  • One&Only Resorts
  • Preferred Hotels & Resorts
  • Red Carnation Hotel Collection
  • Relais & Châteaux
  • Rocco Forte Hotels
  • Rosewood Hotels & Resorts
  • Salamander Collection
  • Shangri-La
  • SH Hotels & Resorts
  • Singita
  • Small Luxury Hotels of the World
  • Swire Hotels
  • Taj
  • Ted Turner Reserves
  • The Leading Hotels of the World
  • The Oberoi Group
  • The Peninsula
  • The Ritz-Carlton Hotel Company
  • The Royal Portfolio
  • The Set Collection
  • Two Roads Hospitality
  • Velas Resorts
  • Viceroy Hotel Group
  • Virgin Hotels Collection

Cruises and Trains

Virtuoso has 27 cruise partners, mainly in the United States:

  • Ama Waterways
  • Aqua Expeditions
  • Atlas Ocean Voyages
  • Aurora Expeditions
  • Australis Cruises
  • Belmond Cruises
  • Coral Expeditions
  • Crystal
  • Explora Journeys
  • French Country Waterways
  • Holland American Line
  • Intrepid Travel
  • Lindblad Expeditions
  • Oceania Cruises
  • Paul Gauguin Cruises
  • Quark Expeditions
  • Regent Seven Seas Cruises
  • Seabourn
  • SeaDream Yacht
  • Silversea
  • Tauck River Cruising
  • The Moorings Yacht Charters
  • The Ritz-Carlton Yacht Collection
  • UnCruise Adventures
  • Uniworld Boutique River Cruises
  • Windstar Cruises

And Virtuoso has 4 trains:

  • Belmond Peruvian Trains
  • Belmond Trains
  • Orient Express La Dolce Vita
  • Rocky Mountaineer

Agences Virtuoso - Conclusion

Virtuoso has established itself as the undisputed leader in luxury travel agencies, offering a unique vision of hotel stays. Based on rigorous criteria and astonishing benefits, the network redefines upscale travel, transcending expectations to create unforgettable stays. An exceptional invitation to travel.

Agences Virtuoso - Frequently Asked Questions

What's Virtuoso?

Virtuoso is the undisputed leader in luxury travel agencies. It is a network of around 100 luxury travel agencies in some 20 countries worldwide, offering exceptional service and a host of benefits to its customers, including free nights, hotel credits and upgrades.

Are there any Virtuoso branches in France?

Yes, there are nine Virtuoso branches in France. They are located in Paris, Versailles and Issy-les-Moulineaux.

What is the list of Virtuoso agencies in France?

There are nine Virtuoso agencies in France: Frequent Flyer Travel Paris, Tselana Travel, Nautil, Premium Conciergerie, Voyages Confidentiels, KTS Tourisme et Voyages, Succès Voyage, Lartisien and Eluxtravel.

What are the best luxury travel agencies?

Among the best luxury travel agencies in France are Voyages Confidentiels and Lartisien.

How are travel agencies remunerated?

Travel agencies derive their revenues from a variety of sources, including commissions on bookings, service fees and partnerships. The business model varies, with pricing tailored to the services offered. This financial diversity contributes to the sector’s stability despite market fluctuations.

How do I contact a Virtuoso agency?

Each Virtuoso agency has its own contact details. To contact the Virtuoso network, please send an e-mail to

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